What is a Focus on Energy Trade Ally?
Across the country, a Trade Ally is a contractor or service provider who partners with energy efficiency programs to bring technical expertise and real solutions to homeowners.
Here in Wisconsin, we work with Focus on Energy, the statewide program that helps families and businesses save energy and money through expert guidance and incentives. As a Focus on Energy Trade Ally, we help you identify energy-efficient upgrades, connect you with rebates, and make improvements that increase comfort and efficiency in your home.
What we do as a Focus on Energy Trade Ally?
Our S & E Insulation team combines hands-on knowledge of construction and home improvement with an understanding of how energy efficiency programs work. That means we can:
- Walk you through potential energy improvements for your home
- Explain rebates and incentives that lower your costs
- Recommend options to improve comfort and efficiency long term
Why Work with a Focus on Energy Trade Ally?
We make the process easier. Instead of trying to navigate all the technical details and rebate paperwork yourself, we guide you step by step. Our area of expertise is insulation and air sealing. And because S & E is a division of a larger exterior and basement remodeling company, we can expertly advise you on added improvements like new energy-efficient windows and siding, roofing upgrades, or moisture-proof basement finishing solutions, too!
Our role is to connect you with the right programs and translate the technical side into clear, actionable steps. That way, you can confidently move forward with upgrades that make your home more comfortable and reduce energy use.
What is the Focus on Energy Century Club?
The Focus on Energy Century Club is an award from the U.S. Department of Energy and EPA that recognizes Trade Ally contractors who complete 100 or more home energy efficiency projects in a single year through the Home Performance with ENERGY STAR® Program. It is an elite group of contractors acknowledged for their high volume of work in improving home energy efficiency and comfort. Our S & E Insulation team has been honored with this award nearly every year of its existence – a source of pride for the Allrite family of companies! See a listing of all our award here.
If you’re ready to explore energy-efficient improvements – or if you simply want to know how insulation and air sealing could benefit your home – reach out to us. We’ll help you review your options and figure out the best next steps.








